Google changes the name of G Suite, its suite of collaborative work applications (GMail, Google Docs, Meet, Calendar…). It is now called Google Workspace. What is behind this name change?
The chosen name “Google Workspace” perfectly sums up Google’s goal: to provide its users – companies and their employees – with a true collaborative and integrated desktop. Javier Soltero, CEO of Google Workspace, made this clear during the summer:
“This is the end of the “desktop” as we know it […] From now on, teams must be able to collaborate as well as possible, without having to meet physically. They need to use their time … to focus on the most relevant tasks, and to connect with people in other ways … whether you are in the office, at home, on the front lines or in contact with clients. »
Google Workspace brings two major enhancements in terms of user experience and service customization, and two minor enhancements in terms of security and the new identity of this application suite.
Integration is the keyword of Workspace, this will is materialized in particular by:
Google Workspace offers customers customized configurations of its software suite so they can get the version that’s right for them, whether they run a small business or a multinational corporation.
– The small business versions are self-serve and offer quick additional purchases directly from the Google marketplace: https://gsuite.google.com/marketplace.
– Large enterprise editions will vary in price depending on the complexity of the implementation and the level of support required.
Beyond its new name, Google Workspace is also seeing its graphic identity evolve, or rather that of its applications: Gmail, Drive, Meet, Calendar… at the risk of confusing users a bit, in our opinion. The red of the traditional envelope gives way to Google’s four iconic colors, following the movement already started on the icons of Maps or Photos.
While Workspace is intended for businesses, Google has confirmed that the new icons will also be deployed for all (non-revenue-generating) consumers of GMail and related Cloud services.
These security and privacy updates reinforce the commitment to privacy that Google has demonstrated by achieving ISO/IEC 27701 certification for the Google Cloud Platform, which also applies to Google Workspace.
For the Business range, the pricing is evolving as follows:
5.20 € VAT per month for each Google Workplace Business Starter user, the same price as G Suite Basic.
10.40 € for the Business Standard Edition, the same price as G Suite Business
15.60 € for the Business Plus edition, “little news” in the catalog
As a Google Cloud Partner we help you make the most of this powerful real-time collaborative work tool.